Nick Psimas
Digital Strategy & E-Commerce Associate
Digital strategy and e-commerce associate, building and scaling Phoenix's direct-to-consumer presence with Steve.

Biography
Nick Psimas joins Phoenix Bioscience as Digital Strategy & E-Commerce Associate, working alongside Chief AI & Digital Strategy Officer Steve Holdych to build and scale a direct-to-consumer presence led by Phoenix Bioscience. A former Division I athlete and entrepreneur, Nick brings the discipline, competitive drive, and relentless energy of elite sport to Phoenix's digital operation — from storefront optimization and customer acquisition to campaign execution and performance tracking.
He knows that results are earned through preparation and consistency, and he holds the work to that same standard as Phoenix brings science-driven products to the sporting dogs, and the families, who give us everything.
The essentials
- NCAA Division I athlete
- Entrepreneur
- Digital strategy & direct-to-consumer growth
- Campaign execution & performance tracking